Advertisers

So you have a great idea, or you’ve just joined a team of marketers trying to get ahead in a crowded marketplace. The truth is that unless you are an…

Maybe I’m dating myself here, but I remember back when a market forecast was something you could rely on at least through the rest of the year. It’s clearly not…

So you just finished a blog post. Awesome! After all that hard work writing it, you can just hit “Publish,” sit back on your laurels and… not so fast. You…

Video is pretty incredible. I don’t think there’s any other medium that has so much power to engage an audience and tell a story. I can say from my own…

  Last December, the Advertising Bureau (IAB) found that online advertising fraud now costs advertisers $8.2 billion per year. Chances are some of those dollars were yours. It’s up to…

Dana Faierman | Senior Account Manager | SelfAdvertiser.com | Conferences are great. You take a whole bunch of experts, innovators and trailblazers, put them in one place and let them…

What will the digital advertising map look like this year? In honor of the New Year, the co-founder & CEO of Intango, Yefi Gureni, shares his insights about what we should anticipate in the global…

We’ve lived through a pocket-sized revolution in the past few years: our collective decision to take the internet with us everywhere we go, in the form of smartphones. There’s been…

  If you’ve already resolved basic usability issues and built a campaign according to marketing fundamentals, and yet your conversion rate is still far from your goals, chances are something…